efideasefideas

Development for the streaming industry.

We develop the applications, video systems and workflows an OTT platform needs to publish, process and deliver content on any screen: VOD, live streaming, encoding, thumbnails, audio and accessibility.

Television showing the home screen of a streaming app

WHAT WE DO

From ingest to screen, one team.

  • 01

    VOD and SVOD

    We develop on-demand and subscription content platforms.

    • We implement catalog, search, playback, history and favorites.
    • We integrate payment gateways, plans, free trials and access control.
    • We create user, profile and concurrent-session management.
  • 02

    Live streaming

    We implement live broadcasting, from events to channels.

    • We develop multi-screen, low-latency live experiences.
    • We create program guides (EPG) and linear channels.
    • We integrate the live flow with the rest of the platform.
  • 03

    Encoding and packaging

    We create the systems that prepare video for every screen.

    • We develop encoding and transcoding workflows to multiple qualities and formats (HLS and DASH).
    • We design ingest, encoding, packaging, CDN and player pipelines.
    • We automate content workflows.
  • 04

    Thumbnails, audio and accessibility

    We implement the workflows that complete every title.

    • We generate thumbnails and previews automatically.
    • We integrate audio tracks in multiple languages and formats.
    • We develop the generation and delivery of subtitles and closed captions.
  • 05

    Apps for every screen

    We develop the platform's applications, device by device.

    • We create apps for Smart TV, Roku, Fire TV, Android TV and Apple TV.
    • We develop mobile apps for iOS and Android, and the web experience.
    • We integrate casting with Chromecast and other technologies.
  • 06

    Protection, distribution and performance

    We implement what protects content and keeps playback smooth.

    • We integrate DRM and content protection (Widevine, FairPlay and PlayReady).
    • We configure CDN distribution and optimize delivery at scale.
    • We implement quality-of-experience metrics and playback monitoring.

  • PLATFORMS

    We develop for the screens where content lives.

    Smart TV, streaming devices, casting, mobile and web.

FEEDS AND DELIVERY TO PLATFORMS

We develop and deliver the feeds platforms need.

Each distribution platform asks for its own catalog, metadata and availability format. We design the pipelines that generate, validate and deliver those feeds from the client's catalog.

  • We generate catalog, availability and artwork feeds.
  • We validate every feed against the platform's specification.
  • We automate updates and territory rules.

  • Roku

    Content feeds in JSON and MRSS

  • Amazon Prime Video and Fire TV

    Catalog in Amazon's formats (CDF and EMBER)

  • Google TV and Android TV

    Media Actions feed in JSON

  • Apple TV

    Catalog and availability feeds in XML

  • Comcast and Xfinity

    Content metadata following Comcast's specification

  • YouTube

    Content and metadata delivery

  • Samsung TV Plus, LG Channels and VIZIO

    FAST channel feeds and delivery

IN DETAIL

What viewers see, and what makes it possible.

  • Diagram of an encoding workflow producing several versions of the same video

    Encoding workflows

    We develop pipelines that turn every title into the qualities and formats each screen needs.

  • Grid of video frame thumbnails

    Thumbnail generation

    We implement automated workflows that generate thumbnails and previews for every title.

  • Screen with subtitles and an audio language selector

    Audio and accessibility

    We integrate audio tracks, subtitles and closed captions to reach every audience.

WHO WE DEVELOP FOR

For those who publish and operate video.

  • Media and broadcasters

    They launch or modernize their OTT platform: regional television, radio and production companies.

  • Entertainment and content

    Producers, labels, sports leagues, universities and creators with their own audience.

  • Startups and scale-ups

    Niche streaming platforms, focused on going to production.

  • E-learning and corporate training

    On-demand and live video, with access control.

  • Brands and retailers

    Exclusive content for their customers and memberships.

  • Telecoms and ISPs

    Their own video services on top of their infrastructure.

APPROACH

We understand the business model and deliver a platform that can be operated and sustained.

  • We estimate the real costs of encoding and CDN transparently.
  • We communicate latency, quality and their technical limits clearly.
  • We deliver with clear deadlines and transparent communication.

Full launch

We develop the platform from scratch, from architecture to production.

Technical reinforcement

We join existing systems to improve the experience, security and costs.

LET'S TALK

Every video platform starts with a conversation.

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